An overview of the Analysis toolset

Доступно с лицензией Business Analyst.

The Analysis toolset contains tools to evaluate demographic attributes of market areas, customer distributions, stores, and facility networks.

The tools in the Analysis toolset allow you to identify and target your customers, find new store locations and potential sites based on existing sites, and extract business data based on custom trade areas.

Tool	Description
Calculate Market Penetration	Calculates the market penetration based on the number of customers within an area compared to a demographic variable such as total population.
Color Coded Layer	Creates multilevel, scale-dependent choropleth layers from a variable describing a business, demographic, consumer, or landscape characteristic.
Enrich Layer	Обогащает данные, добавляя демографические и географические сведения о людях и местах в местоположениях ваших данных и рядом с ними.
Find Nearby Locations	Identifies locations closest to the input features based on a selected distance type. The number of points in the output is defined by limiting the count or percentage of location points to return or by limiting the distance from the input points.
Generate Desire Lines	Generates a series of lines from each customer to an associated store location. These lines are often called spider diagrams. The tool can also generate an optional Wind Rose report from the output.
Generate Grids and Hexagons	Creates features with vector-based square grid cells, hexagons, or H3 hexagons for a given area.
Generate Points from Business Listings	Generates a point feature layer from a business point location search.