获得 Business Analyst 许可后可用。
Business Analyst 工具箱包含执行 GIS 操作的工具集，这对于市场分析而言至关重要。 使用此工具箱中的工具，您可以执行人口统计报告、查看客户和竞争对手的分布情况、确定关键贸易区域以及可视化数据变量。
| Toolsets | Description |
|---|---|
The Analysis toolset contains tools to evaluate demographic attributes of market areas, customer distributions, stores, and facility networks. | |
The Modeling toolset contains tools to generate market share and sales forecast model outputs based on the Huff model. | |
The Reports toolset contains a tool to generate reports based on standard demographic or custom data, allowing market ranking and geographic analysis, site location, customer distribution, and standard demographic reports. | |
The Statistical Data Collections toolset contains a tool to set how your data is apportioned, aggregated, and shared. | |
The Suitability Analysis toolset contains a set of tools that allow you to identify the most suitable sites from a set of candidates, as defined by applying a set of individually weighted criteria. | |
The Target Marketing toolset contains tools for creating customer and geographic profiles, target groups, and segmentation maps. | |
The Trade Areas toolset contains tools to build trade areas. Trade areas are used to analyze market areas and can be constructed to satisfy a variety of methods, including customer and competitor locations, administrative boundaries, street networks and distance, and demographic factors. |